The On-Demand Car Detailing Marketplace

GoShimmy Platform

DetailerDASH

Services Provided

Product Type

On-Demand Reverse-Marketplace Mobile App (iOS & Android)

Industry Type

Auto Detailing
Marketplace
Gig Economy
Home Services
2026 - Present
Client Banner

AboutTheClient

DetailerDASH is an on-demand mobile marketplace connecting car owners with verified professional detailers across the United States. Customers post a job, detailers bid, and the best pro wins- all through a single app with built-in payments, safety checks, and real-time chat.

What the Market Was Missing

The client came to TechStaunch with a clear problem: the detailing industry had no reliable, end-to-end digital infrastructure- for either side of the market.

  • Car owners had no safe, structured way to find and book vetted local detailers
  • Detailers had no tool to manage bookings, handle payments, or grow their customer base
  • No pricing standards- quotes varied wildly, with no minimum floor to protect detailers from lowball offers
  • Zero liability coverage- no photo documentation of vehicle condition before or after a detail
  • Payments were informal- no escrow, no guaranteed payout, no split-second transfer to the detailer
  • No way to filter detailers by equipment type- some need the customer's water and power, some don't
  • No in-app communication between customer and detailer once a job was accepted
  • No admin visibility- no one governing the marketplace for fraud, disputes, or quality control

End-to-End Platform, Built in 12 Weeks

  • Built dual-role single app (iOS & Android) — one login for both customers and detailers
  • Implemented 4-step detailer verification: email PIN, Stripe ID, Checkr background check, insurance upload
  • Developed reverse bidding marketplace with time-bound bids and Bouncer pricing engine
  • Integrated Stripe escrow — payment held on acceptance, auto-released after job completion and rating
  • Built mandatory 360° in-app walkaround camera (EcoShield ) before and after every job
  • Added real-time in-app chat between customer and detailer post-bid acceptance
  • Enabled live GPS tracking with SOS safety system — freeze detailer account on trigger
  • Delivered full admin web dashboard for approvals, disputes, pricing controls, and compliance

What the Platform Delivered

DealerDASH launched as a production-ready marketplace in just 12 weeks, with both iOS and Android apps, a fully operational admin dashboard, and integrated safety and payment systems. A single app supports both customer and dealer roles, backed by 4-step dealer verification and 360° vehicle protection. Stripe escrow automates payments, with 80–88% of each payment going directly to the dealer. Real-time bidding, GPS tracking, and in-app chat are live from day one, launching in Chicago with a roadmap for national expansion.

Everything in One App

Reverse Bidding Marketplace

Customers post jobs and receive competitive bids from nearby verified dealers.

Dual-Role Single App

One app lets users seamlessly switch between customer and dealer roles.

Dealer Verification System

Multi-step verification ensures only trusted dealers can accept jobs.

Stripe Escrow Payments

Payments are securely held in escrow and released after job completion.

360° Walkaround Protection

Mandatory vehicle photos document the vehicle before and after every job.

Real-Time Chat

Customers and dealers can communicate directly within the app.

Live GPS Tracking & SOS

Track jobs in real time with instant SOS support for added safety.

Bouncer™ Pricing Engine

Smart pricing rules prevent unfairly low bids and enforce minimum prices.

Admin Web Dashboard

Centralized controls for verification, disputes, pricing, and platform management.

What's Coming Next

DealerDASH is positioned for broader market expansion and deeper platform capabilities, with a focus on improving dealer performance, customer retention, upselling, and business-scale operations.

National Expansion

Rolling out beyond Chicago to major US metro areas, with region-specific pricing multipliers and local detailer recruitment campaigns

Rating Watchdog System

Use performance scoring to highlight top-rated dealers and reward consistent service quality.

Subscription & Loyalty Plans

Introduce monthly subscriptions and loyalty rewards to increase customer retention.

Detailer Analytics Dashboard

Give dealers insights into job history, reviews, and performance to help grow their business.

In-App Upsell Workflow

Enable dealers to offer additional services during a job with customer approval and automatic escrow adjustments.

Fleet & Business Accounts

Support dealerships, rental fleets, and businesses with bulk jobs, volume pricing, and multi-vehicle management.

Key Technologies
Used

Frontend

Next.js, Flutter

Backend

Node.js, Microservices, Express.js

Database

PostgreSQL, Supabase

Authentication

Firebase, FCM, SMS OTP

Payments

Stripe Connect

Screening

Checkr API

Cloud

AWS